Developing a unique gastropub experience

Chicago restaurateurs, Pioneer Tavern Group came to Doejo in May of 2010 to help them create separate sites for each of their unique gastropubs: LottiesThe Pony and Frontier. The biggest concern PTG co-owner Mark Domitrovich had for the sites was in developing a branded design with a user-friendly backend, which is vital as bar specials, events and promotions constantly change. So, Doejo crafted a customized CMS platform to streamline each restaurant’s update process. And since each restaurant has its own unique identify, Doejo designed them around branded elements inspired by their menus, familiar logos and signature antiqued but modern design. Each site can be easily updated with ever-changing bar specials and promotional events and was inspired by each restaurant’s unique character.

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