Falafill is a Chicago-based dining establishment that strives to create food that is good for the world by using fresh ingredients and making homemade meals accessible to all. Doejo helped them create a brand that not only shows off the unique ingredient combinations available at Falafill, but also educates the consumer in a whimsical way while highlighting a fun and relaxed space.
In addition to the website and logo, Doejo designed business cards, edited print menus and created packaging and t-shirt options for Falafill. These packaging options include corporate lunch boxes, pita holders, drinking cups and napkins, all in line with Falafill’s brand identity as urban, cool and approachable.