Case Study: HobbyScan – Real-Time Card Scanning & Valuation Engine
Client: Internal Build (Doejo Ventures)
Industry: Sports Collectibles / SaaS / Mobile AI
Service Line: Product Design, Full Stack Development, AI Integration
Challenge
The trading card industry has exploded in recent years, but card valuation remains fragmented, slow, and unreliable. Collectors often rely on a mix of marketplaces, forums, and guesswork to assess a card’s value. We identified an opportunity: Could we build a tool that instantly recognizes any card and shows its real-time market value—without manual lookup?
Solution
Doejo partnered with internal stakeholders to conceptualize, design, and develop HobbyScan, a powerful Progressive Web App (PWA) that allows users to scan any sports card and receive real-time sales data, condition estimates, and card metadata—within seconds.
Without disclosing proprietary methods, we can share that the system leverages:
- Advanced image recognition
- Smart data pipelines
- Asynchronous lookups from trusted marketplaces
- Lightning-fast UX built for mobile-first behavior
The platform was designed with both casual collectors and serious investors in mind, featuring:
- A camera-powered scanning interface
- Instant display of recent comparable sales
- Optional tools for organizing, tracking, and potentially selling cards
Results
Within weeks of launch, HobbyScan became an invaluable tool for collectors. The app:
- Scanned and recognized thousands of unique cards within the first month
- Became a go-to reference tool at live trading events and card shops
- Attracted affiliate interest from major marketplaces
- Sparked ongoing conversations with grading companies and auction platforms
Most importantly, HobbyScan proved what’s possible when tech and collectibles intersect—with an elegant, no-nonsense user experience that hides complex backend architecture.
Why It Matters
HobbyScan demonstrates Doejo’s ability to:
- Identify white-space opportunities
- Rapidly prototype and launch productized platforms
- Integrate complex data sources in a lightweight UX
- Build for both scalability and delight
Looking to bring AI, automation, or real-time data into your consumer experience?
Let’s build it—beautifully, efficiently, and without compromise.
Contact Doejo →